About Us

Our mission is helping families and students achieve their dreams!

How MAX529 Began

Max529 is the culmination of ideas that were brought together when three entrepreneurs crossed paths in 2021. 

Leland Rees, who had started numerous companies, the most recent of which was MaxPreps, Inc, where he was the initial and largest investor and served as a Director, Executive Vice-President, and CFO from inception through the sale to CBS.

Jimmy Pinocchio, who, along with Mr. Rees started Cemetary 360 Inc. and 360 Extreme Inc. Mr. Pinocchio also has a son for whom a college fund has already started.   

Frank Hanlon, who has grandchildren, for whom college funds have been started, and was the founder of (need name correct – Memorial Media),  who, after its sale, began to think about how a company that connected families could give back to the education of their children and grandchildren.  

After several months of research and many discussions with various individuals and organizations, too many enumerate, they decided to form a company, MAX529. This new company would provide several value propositions, including:

  • Provide a portal to create a private family network – Allowing them to create their own spheres of relatives and friends with an invitation only entry, completely private, secure, encrypted and devoid of advertisements.
  • Connect this network to a 529 Savings plan – Include donation request tools that can be used to reach out to all friends and family, and also schedule recurring gift requests that can be timed with events such as birthdays and graduations. Encourage opening up a 529 plan for those that don’t already have one and make gift giving very easy to accelerate the students ability to grow their savings.
  • Include a Scholarship component – Embed incentives for users to participate and grow this online community by offering scholarship opportunities. Create relationships with sponsors and continually expand on those scholarship opportunities.
  • Connect students with colleges – Leverage the portal information that can include a student’s academic achievements, interests, grades and more. Create a means for the student to reach out directly to colleges they are interested to easily share this information and start a dialog. A feature that benefits both students and recruiters.
  • Make it affordable for everyone – Keep the participation cost as low as possible by devising a win-win architecture, for students, sponsors, 529 companies and colleges alike. A model that pays for itself is something everyone can get behind.

The result is MAX529, and our hope is this platform, with its “money back guarantee”, will provide all participants with a tremendous value proposition that enhances and streamlines the process of saving for education of any kind.

Affiliates

Scholarship Information

MAX529 Foundation

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Frequently Asked Questions

How do I get a sponsor?

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What if I want to go to Trade School?

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What if I already have a 529 Plan?

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How do I apply for your Scholarships?

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Is there a minimum age to get started?

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I have student loans, will this help?

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